This package is for those who have a brand/business but really need some further clarification on how to align the content and establish a solid brand identity. It includes:
Recommended brand archetype (a universally familiar character or situation that transcends time, place, culture, gender and age. With the brand personality the brand archetype gives a brand a more human feel)  OR Custom SWOT analysis (to determine the successes and weaknesses of your business and recommendations on how to improve).
 
Custom branding template (1) page highlights (up to 5) and professional bio recommendations.
 
Brand guidelines which include a summary of brand goal and mission, mood board, custom brand color palette with hex codes, suggested brand fonts and a product application example.